apple

November 20, 2017

The world’s most valuable company crammed a lot into the tablespoon-sized volume of an Apple Watch. There’s GPS, a heart-rate sensor, cellular connectivity, and computing resources that not long ago would have filled a desk-dwelling beige box. The wonder gadget doesn’t have a sphygmomanometer for measuring blood pressure or polysomnographic equipment found in a sleep lab—but thanks to machine learning, it might be able to help with their work.

November 02, 2017

Apple's iPhone X goes on sale Friday, and it's without a doubt one of the most important device launches in the company's history. At a $999 starting price, the flagship device has to impress, and prove that Apple can still innovate. The U.S. technology giant has been criticized at times for not being the market leader when it comes to technology.

November 01, 2017

While serving as CEO of PepsiCo, John Sculley was recruited by Steve Jobs to become CEO of Apple in 1983. After a disagreement with Jobs over business strategy in which the Apple board sided with Sculley, Jobs was fired while Sculley continued at the helm of Apple until 1993. Since then, Sculley has co-founded or invested in technology-focused companies in many industries, including media marketing, financial services and health care.

October 31, 2017

I’m skeptical that Washington will break up Big Tech like it did Standard Oil or AT&T.

October 23, 2017

Despite having the fastest processor and best camera ever put into an iPhone, plus featuring wireless charging for the first time, the iPhone 8 hasn’t been getting consumers into stores at the rate Apple is accustomed to. Much of this can be attributed to the fact the handset is very similar in appearance to the iPhone 7, which sells for $150 less and can still hold its own against the market’s current offerings.

October 17, 2017

Anyone who’s spent more than a few minutes using iOS has been prompted to input their iTunes password. This can ensure that no one but you has access to your important account data. However, iOS tends to ask for your password quite often, and security researcher Felix Krause points out this good-intentioned practice could actually have the opposite effect.

September 26, 2017

Apple contributes 50% of Imagination’s annual revenue. Losing Apple as a client forced Imagination to put itself up for sale last June.

September 14, 2017

As the company prepares to unveil the 10th-anniversary iPhone, which it hopes will redefine the category once again, it’s worth remembering that without public research funding, many of the technologies that are fundamental to smartphones would not exist. Moreover, the claim made by many Silicon Valley libertarians that the private market is superior to public funding simply isn’t supported by the evidence.

September 05, 2017

Of the dozen or so apps demoed recently for Android and iPhones, the ones showing the most promise are furniture apps. From a catalog or a website, it's hard to tell whether a sofa or a bed will actually fit in your room. Even if it fits, will it be far enough from other pieces of furniture for someone to walk through? With AR, you can go to your living room or bedroom and add an item you're thinking of buying. The phone maps out the dimensions of your room and scales the virtual item automatically;...

September 05, 2017

Phone-based augmented reality (AR), in which digital objects are superimposed onto the real world on screen, got a huge boost from the popularity of the Pokémon Go game. The game, launched in the United States in July last year, sent players into city streets, offices, parks and restaurants to search for colorful animated characters. Analysts expected the game to make $3 billion for Apple over two years as gamers buy “PokéCoins” from its app store.

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