What is the "dark side" of the moon? The short answer? It's a misnomer. A cool-sounding misnomer! But a misnomer. Assuming they aren't talking about the Pink Floyd album or the French mockumentary, people who say "the dark side of the moon" are almost always referring to the moon's far side--which, despite pointing permanently away from those of us planetside, actually sees as much sunlight as the side facing Earth.